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Professional Soccer Is Coming to Melbourne and It Is Bringing 60,000 Square Feet of Commercial Space With It.

  • Writer: Cassandra Hartford
    Cassandra Hartford
  • 1 day ago
  • 3 min read

Professional soccer is coming to the Space Coast, and it is bringing one of the most significant mixed-use development opportunities Brevard County has seen in years.


Space Coast Pro Soccer announced it has secured the rights to a United Soccer League franchise, with plans to begin play in March 2028. The anchor is a new soccer-specific stadium in Melbourne. But what caught my attention as a commercial broker is what surrounds it.


The Site

The project sits on 53.8 acres along the NASA Boulevard and Hibiscus Boulevard corridor, directly across from Melbourne Orlando International Airport. If you know this market, you know what that location means. This is the heart of Brevard's aerospace and defense economy. L3Harris Technologies' global headquarters is here, Collins Aerospace runs a major operation nearby, and the daytime workforce density along this corridor is as strong as anywhere in the county.


The ownership group chose this site deliberately. Airport-facing visibility, established retail and dining in the surrounding area, and a built-in commuter audience that does not require a game day to show up.


What Is Being Built

The stadium will seat 8,000 with capacity to expand to 10,000, purpose-built for soccer with a training facility for both the men's and women's programs. The stadium is the anchor, not the whole project.


Surrounding it is approximately 60,000 square feet of leasable retail and food-and-beverage space, a commercial district designed to generate activity every day of the week, not just the 20-odd home match days per season. That is the part I am focused on.


Why This Market Is Ready

A lot of people will hear 'professional soccer in Brevard' and wonder if the market is big enough. The numbers say otherwise. More than 8,000 players are already registered across local leagues in the region. That is families, coaches, recreational players, and supporters who are already embedded in the sport before a single professional ball is kicked.


The ownership team is not speculating. John Bonner and Phil Rawlins built Orlando City from scratch in 2010 and grew it from the USL to an MLS debut in front of 62,000 fans at the Citrus Bowl. They know how to build a club in a Florida market. Having that track record behind this project significantly changes the risk profile.


The timing matters too. USL recently restructured American soccer around promotion and relegation, creating a legitimate professional pyramid where smaller-market clubs can earn their way up through results on the field. Combined with the 2026 FIFA World Cup running across the U.S., Canada, and Mexico, the national appetite for professional soccer is only growing.


What This Means for the Melbourne Corridor

Stadium-anchored mixed-use developments change the commercial calculus on a corridor. They create a new traffic generator that layers on top of whatever is already working. In this case that is a dense professional workforce, airport proximity, and existing retail infrastructure.


The 60,000 square feet of planned retail and F&B is not incidental to the stadium. It is the mechanism that makes the project economically viable beyond match days. Tenants in this district will benefit from game-day foot traffic plus the everyday draw of a high-visibility, well-located commercial corridor. That combination does not come around often in Brevard.


Leasing

Reach Commercial Real Estate is leading commercial strategy and leasing for the district. If you are a retailer, restaurateur, or F&B operator looking at the Space Coast, or an investor evaluating anchor positions in a stadium-adjacent mixed-use project, this is worth a conversation.


For leasing inquiries, contact Cassandra Hartford at Cassandra@reachcommercialre.com


Development is expected to support a 2028 opening alongside the club's first USL season. Leasing conversations are happening now.



 
 
 

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